Yangdong Tongmaek Festival

The Yangdong Tongmaek Festival, held for the fourth time this year at Yangdong Traditional Market, aims to establish sustainable market infrastructure through food and entertainment programs, and to secure K-content that reflects the unique characteristics of the market by developing diverse programs based on market leadership and citizen participation. The Yangdong Tongmaek Festival is a festival brand that combines "Tong" (通), meaning "to connect with a traditional market," and "Maek" (脈), representing its 115-year history, signifying "connecting to Yangdong Traditional Market." Furthermore, in keeping with its reputation as "Yangdong You Want to Visit Again," the festival seeks to rebrand Yangdong Traditional Market and establish itself as a K-Traditional Market festival that appeals to all generations through its signature "1,000 Won Beer" offering. Based on the market's generous hospitality and diverse culinary offerings, the festival satisfies individual tastes and presents Yangdong Traditional Market as a new and flexible travel destination. Under the slogan "Spring Again!", the Yangdong Tongmaek Festival returns with the arrival of warm spring, aiming to convey the warmth of the market and foster emotional connection with visitors, encouraging them to return. The 4th Yangdong Tongmaek Festival will feature a variety of market foods as well as diverse stage performances, including a Classical Night, Jazz Stage, and Tongmaek EDM Night. Additionally, the festival plans to offer a wealth of attractions and entertainment, such as surprise auctions and hands-on experience programs that capture the essence of the market.